Fallon case study “For the love of Wispa”

Written by admin. Posted on September 3, 2010. Filed under Ads, Ideas, Web. No comments.
Screen shot 2010-09-03 at 3.50.50 PM
Wispa was born in the 1980s as a cultural icon, but was removed from supermarket shelves in 2003. However after a few years Wispa’s legendary status was confirmed when it arose from the dead, following a Facebook inspired campaign to ‘Bring Back Wispa’. These fans managed to persuade Cadbury to re-launch the chocolate bar and [...]

Hidden Heroes: The Genius of Everyday Things

Written by admin. Posted on September 3, 2010. Filed under Art, Design, Ideas, Web. No comments.
HEROES-2
We use them every day. They influence our lives. They number in the billions. They are so common that we rarely even think about them: the Hidden Heroes of everyday life. Be it a dowel, a tea bag or a zipper, these objects are classics. Typically based on an idea that was both simple and [...]

Gerg Kaufman “Multi Touch Light Table”

Written by admin. Posted on September 2, 2010. Filed under Art, Design, Ideas, Music/Videos. 1 Comment.
gerg001
For his senior degree project at Kansas City Art Institute, Gerg Kaufman from San Francisco presented a touch screen interface for DJs called the “Multi Touch Light Table”. Using the classic turntable as a reference, the graphic interface allows users to control various parameters of music using different hand gestures.

Interactive Twitter-based Murals

Written by admin. Posted on September 1, 2010. Filed under Ads, Ideas, Web. 1 Comment.
Screen shot 2010-09-01 at 4.52.41 PM
I really like the idea to use twitter as sort of real time promotional tool. Canada’s board of tourism is smartly using consumer generated content and authentic testimonials as the most trustworthy source of information and inspiration. Really clever way to generate peoples awareness for the destination: giving busy people in the busy city a [...]

Polar Bear. Andrés Segnini

Written by admin. Posted on August 31, 2010. Filed under Art, Design, Ideas. 2 Comments.
POLAR-BEAR-1
A few days ago was drawing a bit and inevitably ended up doing one of my favorite animals, Polar Bears. Hope you enjoy it as much as I enjoyed doing it. .